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dna-excellence2I’ve got an important question for you to consider as it relates to the quality of your life, relationships, reputation and legacy.


If you are not committed to EXCELLENCE, then what are you committed to?

  • Is it good?
  • Is it poor?
  • Is it mediocrity?

Because results are everything and one’s behavior never lies, your commitment to whatever standard you deem important to follow, reinforce and display is one that requires rigorous examination.

Stick with me for a moment, and I’ll provide you with the specific “how related questions” which drive that examination.

Before doing so, we need to define the true meaning of excellence?


dna-excellence5Excellence is not a relative term; you have NO CHOICE but to view it as the standard by which you must judge EVERYTHING you do.

And, once you get serious about holding yourself to the STANDARDS OF EXCELLENCE, you will quickly discover that committing yourself to a life of excellence cannot be accomplished haphazardly.

Excellence never occurs by accident. It always comes as the result of superior thinking and purposeful execution.

To reach the peak of your potential, and to become the person you were meant to be on the day you were born, EVERYTHING you do must be done with the single purpose of achieving excellence.

You must do it with a rock solid constitution, with an unshakeable belief and understanding that excellence ALWAYS counts.


Since consistency is defined as the absence of contradiction, we must accept the reality that excellence is not situational, IT IS the single best standard by which you manage and measure every situation and aspect of your life.

Excellence requires that there be consistency in your behaviors and results. You only get a lifetime achievement award by building a lifetime body of excellent results.


Each of us must determine the specific results we must produce in order to deem our own life “excellent.”

And, once we make that determination, we must take a black and white, “yes or no” perspective as it relates to measuring those results.

The following questions will allow you to quickly, efficiently and effectively identify areas of excellence, as well as opportunities for improvement.

  • Are you committed to being in excellent physical shape? Look at your results.
  • Are you committed to being in excellent financial shape? Look at your results.
  • Are you committed to having an excellent marriage? Look at your results.
  • Are you committed to being an excellent parent? Look at your results.
  • Are you committed to being an excellent leader? Look at your results.
  • Are you committed to being an excellent student? Look at your results.
  • Are you committed to delivering excellent customer service? Look at your results.
  • Are you committed to being the best in your profession? Look at your results.
  • Are you committed to building an excellent reputation? Look at your results.
  • Are you committed to setting an excellent example. Look at your results.

Far too many people perpetually create their own dissatisfaction by consistently slipping into mediocrity.

THIS CAN EASILY BE FIXED, too, right now by simply deciding to quit doing less than excellent work. What a profound idea!

dna-excellence3No matter how you look at it MEDIOCRITY IS A CHOICE; it’s not always made consciously, but it is still a choice.

You commit career malpractice every time you do things in a mediocre manner; every time you show up late; every time you are unprepared.

There is no inherent value in mediocrity, so there is no reason for people to stop and pay attention to you or your work.

Therefore, choose never to compromise your talent, quality, and high standards, and you will never choose mediocrity.

I created the 100 Day Challenge to show you how to fast track any result you desire, and more importantly…how to achieve that result in the spirit of excellence.

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